Profile

Identity, professional record and current appointments.

Overview

Professional record at a glance

A concise summary of information supported by the cited public sources. Missing information is treated as unknown, not as a negative finding.

Current roles
11 current organization shown on this profile
Board positions
Not establishedNo board position is currently listed on this profile
Committee roles
Not establishedNo committee role is currently confirmed by the cited sources
Qualifications
Not establishedNo qualification is currently confirmed by the cited sources

Professional narrative

About

Ms. Cupero served as Vice President of Sales from 2021 until her retirement in May 2025, having spent 45 years with the company in increasingly senior roles including Director of Independent Distributors and Director of Sales Administration.

Sources are shown with the information they support.

Current roles

Appointments & responsibilities

Executive appointments

Governance

Board appointments, committee responsibilities and disclosed relationships.

Connections

Explore the roles, education and affiliations published in this record.

SMITH & WESSON BRANDS, INC.

Open SMITH & WESSON BRANDS, INC. profile →

Vice President, Sales at SMITH & WESSON BRANDS, INC.

Start not stated → End not stated

current · source reported

Observed: 2026-09-19

SMITH & WESSON BRA…SMITH & WESSON BRANDS, INC.Susan J. Cupero

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Relationship map

Connected through the public record

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Direct public links only

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Experience

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Published record

Featured coverage

Selected publications and public sources used to establish this profile. Inclusion records provenance; it is not an endorsement.

Source 1 · Sec Def 14aPublic profile sourceSupports Vice President, Sales at SMITH & WESSON BRANDS, INC. (NASDAQ: SWBI).Open sourceSource 2 · Sec FilingSWBI 10-K executive officersSupports AI and ML experience, Cybersecurity experience, Executive company, Executive title, Technology background.Open source

Basis

Identifiers, sources, dates and record limitations.

Identifiers

Alpha ID
alpha:person:susan-j-cupero
Record version
public-0

Sources

Sources and published information

Each item links to the public source used to support it. When sources disagree, the item is clearly marked for review.

AI and ML experience · Source reportedAI and ML experience: not identified in the cited filing1 source
Verification
Source reported
Confidence
72%
Last reviewed
May 5, 2026
  • SEC EDGAR

    Sec Filing · Tier 3 · Reviewed May 5, 2026

Cybersecurity experience · Source reportedCybersecurity experience: not identified in the cited filing1 source
Verification
Source reported
Confidence
72%
Last reviewed
May 5, 2026
  • SEC EDGAR

    Sec Filing · Tier 3 · Reviewed May 5, 2026

Executive company · Source reportedExecutive at SMITH & WESSON BRANDS, INC.1 source
Verification
Source reported
Confidence
94%
Last reviewed
May 5, 2026
  • SEC EDGAR

    Sec Filing · Tier 3 · Reviewed May 5, 2026

Executive title · Source reportedExecutive title: Vice President, Sales1 source
Verification
Source reported
Confidence
94%
Last reviewed
May 5, 2026
  • SEC EDGAR

    Sec Filing · Tier 3 · Reviewed May 5, 2026

Technology background · Source reportedTechnology background: not identified in the cited filing1 source
Verification
Source reported
Confidence
72%
Last reviewed
May 5, 2026
  • SEC EDGAR

    Sec Filing · Tier 3 · Reviewed May 5, 2026

View all sources2 records
  1. https://www.sec.gov/Archives/edgar/data/1092796/000119312526338441/swbi-20260806.htm

    Sec Def 14a · Tier not stated · Reviewed Sep 13, 2026

    Supports: Vice President, Sales at SMITH & WESSON BRANDS, INC. (NASDAQ: SWBI)

  2. SEC EDGAR

    Sec Filing · Tier 3 · Reviewed May 5, 2026

    Supports: AI and ML experience · Cybersecurity experience · Executive company · Executive title · Technology background